Strategy & Consulting

I’ll help you clarify your message and plan what to publish.

Includes: find your voice, make your message clear, and create content plans. Brand messaging (voice, values, mission, what makes you unique), SEO/GEO audits and action plans, and full content strategies (playbooks, pillars, and distribution plans). 

I also offer strategy sessions, quarterly planning, and custom help for specific challenges.

Typical outcomes: tighter narratives, aligned team, and a 90-day plan you can ship.

Audience & Growth

I help brands build an audience that engages and converts. 

Includes: LinkedIn strategies (audits, research, content themes, and posting schedules), newsletter launches and growth. I also help launch and grow newsletters, handle content creation and tracking, and guide promotion so your work reaches the right people.

Typical outcomes: steady follower growth, higher click-through, and more qualified inbound.

Content Creation

Precision in meaning and tone. I think critically about your buyers—their motivations, vocabulary, and objections—so your content is clear, credible, and persuasive.

I create:

• Thought leadership to establish authority in your space

• Long-form assets (ebooks, white papers) that capture leads

• Case studies that prove value with outcomes

• Landing pages and articles that clarify complex ideas

Storytelling is my specialty. I’ll handle the high-leverage pieces your team shouldn’t outsource to chance. Need a niche article that you need to ride horses to understand? Giddy up.